Social media marketing agency
Social media that grows an audience that buys
ScaleUp is a social media marketing agency that creates content, manages your pages and runs paid social campaigns on Facebook, Instagram, LinkedIn and TikTok.
Two ways we help
Organic content and paid ads
Social media management
A monthly content calendar, designed posts, reels and captions, posted on schedule and replied to by our team.
- Content calendar approved by you
- Graphic design and short video editing
- Scheduling and community replies
- Monthly performance summary
Paid social advertising
Campaigns on Meta, LinkedIn and TikTok built around leads or sales, with pixel and conversion tracking set up correctly.
- Audience research and targeting
- Ad creatives and copy
- Meta Pixel and Conversions API
- Weekly optimisation
Platforms
Where your customers spend time
Local reach, groups and lead ads for service businesses.
Visual brands, reels and stories that show your work.
B2B visibility and lead generation for decision makers.
TikTok
Short-form video for younger audiences and product brands.
How we start
The first 30 days
01
Audit
We review your pages, competitors and past posts to see what already works.
02
Strategy
Content pillars, posting frequency and, if relevant, an ad budget plan.
03
Production
The first month of posts designed and approved before anything goes live.
Guide
Getting results from a social media marketing agency
Posting every day is not a strategy. A social media marketing agency should know who you want to reach, what they care about, and what action you want them to take. We start there, then decide which platforms, formats and budgets make sense.
Content that shows your work
The posts that perform best for small businesses are usually specific: a finished project, a before-and-after, a quick tip, a customer question answered. We plan content around your real work and use your own photos and videos wherever possible, with designed graphics and short edited reels to support them.
Paid social with proper tracking
Organic reach on most platforms is limited, so paid campaigns do the heavy lifting for leads and sales. We set up the Meta Pixel and the Conversions API so Meta can optimise for real results, then test audiences and creatives until we find a combination that works at a cost you are happy with.
Community management
Comments and messages are often the first conversation a customer has with you. We reply on your behalf using guidelines you approve, and pass sales enquiries to your team straight away.
What makes our social media marketing agency different
We connect social media to the rest of your marketing. Landing pages, follow-up automations and Google Ads remarketing all work together, and the monthly report shows enquiries, not just followers. You approve every content calendar before anything goes live, and you keep full ownership of your pages and ad accounts.
How we report
Each month you receive a short report covering reach, engagement, website visits from social, leads and cost per lead for paid campaigns. We highlight the posts and ads that worked best and explain what we will change next month, so the plan keeps improving.
FAQ
Questions we get asked
How many posts per month do you create?
It depends on the plan. Most clients start with 12–20 posts a month across their main platforms, including some short videos.
Do I have to approve posts?
Yes. You approve the content calendar each month before anything is published.
Is the ad budget included in the fee?
No. Ad spend is paid directly to Meta, LinkedIn or TikTok. Our fee covers strategy, creatives and management.
Can you work with our existing brand guidelines?
Yes. We follow your colours, fonts and tone. If you do not have guidelines yet, we can create them.
Ready to make social media pay?
Tell us your platforms and goals and we will suggest a plan and monthly cost.

